01
Improving navigation
Navigating the site must be simple and intuitive. The user should immediately know where to click to find what they are looking for.
SEO and UX optimization of your website. Increase visibility in search results, improve user experience, and boost conversion.
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Average organic traffic growth in the first 6 months of cooperation
Satisfied clients
Years of average team experience
Markets served
Search Experience Optimization (SXO) is a combination of traditional SEO (positioning) with actions aimed at improving user experience (UX). The goal of SXO is not only to attract users to the site but also to maximize conversion, i.e., turning visitors into customers.
We analyze user behavior, sessions, and heat maps, to identify areas that require optimization.
We shorten the conversion path, by simplifying the purchasing or contact process.
We improve the layout of content on the site, so that it is intuitive and supports effective positioning.
We track conversions and draw conclusions, which allows for continuous improvement of the site.
We comprehensively handle the client's website, taking UX errors into account already at the audit stage, which translates into better results and greater user satisfaction.
We help transform visits to the site into specific actions, such as purchase, newsletter signup, or form completion.
In short – we ensure that every user who visits your site has an easy and pleasant path to making a decision that benefits your business.
Get acquainted with our case studies that showcase creative campaigns executed for our clients. See how our personalized approach to campaigns allowed our clients to succeed in the industry. Trust the Web2Business agency and ensure measurable results for your company!
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Co-founder / CMO
Co-founder / CEO
Read our guides on internet marketing and learn how to increase your brand's visibility and gain satisfied customers. From SEO, through social media, to PPC campaigns - our guides are an essential tool for anyone who wants to effectively promote their business online.