SEO Audit

Find out what mistakes you are making on your website and what you can do to increase visibility in search results.

SEO Audit
Schedule a free consultationSchedule a free consultation

They trusted us:

We Analyze. We Implement. We Scale.

Our results speak for themselves. Using our experience, we support the growth of your company. Join the ranks of satisfied Web2Business clients and let's multiply your investment together

  • 1
    +

    audit elements

  • 1
    +

    audits conducted annually

  • 1
    %

    conversion rate growth after implementing SXO recommendations

What does an SEO audit contain?

An SEO audit is a detailed analysis of your website, indicating what can be improved to increase visibility in search results. We prepare a complete report that includes specific recommendations to help with optimization and is the first step from which we start SEO activities.

  • Checking for duplicate titles and meta descriptions

    We detect duplicate elements that can lower the page's ranking or lead to unwanted keyword cannibalization.

  • Hx Headers

    We assess the header structure to improve content hierarchy and readability. We also carefully plan the use of keywords in them.

  • Recommendations for creating new SEO content

    We suggest topics and formats that will increase the site's visibility in search engines.

  • Recommendations for recycling SEO content

    We advise on how to refresh and optimize existing content to be more effective for SEO purposes.

  • Blog article tags

    We optimize tags to improve content organization and reach.

  • Internal and external duplication

    We identify and eliminate content duplication issues on and off the site.

  • ALT descriptions and 'title' attributes for graphics

    We check descriptions and attributes to improve accessibility and visibility of graphics in search engines.

  • Friendly URLs

    We propose changes to URLs to make them intuitive and optimized.

  • Exclusion of site infection

    We verify the site's security against malware.

  • SSL certificate

    We check the correctness of the HTTPS protocol and its impact on SEO.

  • Structured data

    We analyze whether they correctly describe the content on the site.

  • Mobile version

    We assess the site's responsiveness on mobile devices.

  • Responsiveness

    We check if the site works correctly on various devices.

  • Page loading speed

    We identify elements slowing down the site and suggest changes.

  • List of noteworthy phrases for new articles

    We propose topics and keywords to increase visibility.

  • UX elements

    We indicate areas that can be improved for a better user experience.

  • Empty pages

    We identify and remove pages that contain no content.

  • Broken internal linking

    We fix incorrect links so that indexing robots can freely navigate the site.

  • Other new subpages/modules

    We ensure the development of the site with new sections that increase its functionality.

See how we create websites that attract and sell

See an example SEO audit

Check out what a professional SEO audit looks like! Download a sample report and see how we can help improve your site's visibility in search engines.

See file

Case Study - the effects of our actions

Get acquainted with our case studies that showcase creative campaigns executed for our clients. See how our personalized approach to campaigns allowed our clients to succeed in the industry. Trust the Web2Business agency and ensure measurable results for your company!

The Web2Business team finally helped us gain momentum – our website started generating leads, visibility in Google improved significantly, and sales went up. I appreciate their approach: regular communication, actionable solutions, and the fact that W2B comes with answers, not problems. It’s the kind of collaboration I wish I had with every partner.

Cholewiński
Krzysztof Banbura

Krzysztof Banbura

Owner, Endurance

We’re working with Web2Business on website management and SEO – their team brings strong technical expertise to the table. SEO results keep improving week by week, and the regular meetings clearly show how high their standard of client service is. The collaboration runs smoothly and delivers tangible results.

Netto
Joanna Wesołowska

Joanna Wesołowska

Digital Marketing Manager, Netto
  • Google Ads

Clicklease

  • + 45,99%

    Conversion rate

  • -32,60%

    Conversion cost

I'm very happy with the collaboration – regular biweekly check-ins with the team give me confidence that things are moving forward. Each meeting also brings fresh ideas that help grow the business. Everything runs smoothly and without issues. I can definitely recommend working with Web2Business.

Clicklease
Mariusz Dobosz

Mariusz Dobosz

Owner, Clicklease
3top
  • SEO

3top

We value Web2Business for their professional and insightful approach, which consistently delivers real results. Their initiative and fresh ideas help us grow and acquire new clients. That’s why we decided to expand the scope of our collaboration. We're very satisfied and look forward to continuing our work together.

3top
Dawid Ptaszyński

Dawid Ptaszyński

Owner, 3top Kuchnie

We highly recommend working with Stanisław and Maciej. Clear communication and a practical approach to SEM and SEO were definite highlights. These guys know what they’re doing ;)

Endurance sp. z o.o.
Kamil Cholewiński

Kamil Cholewiński

Project Manager, Cholewiński

Sales in my company went up, and products that had been sitting in the warehouse for months finally started moving. That’s thanks to the professionalism and effectiveness of the Web2Business team. I value their reliability and no-nonsense approach to SEO. No empty promises here – just results that truly impact my business. I recommend them to anyone looking for proven solutions!

LEMA Engineering
Marzena Skwarek

Marzena Skwarek

Owner, LEMA Engineering
Academy International
  • SEO

Academy International

Working with Web2Business brings tremendous value to any company. We truly appreciate their holistic approach to marketing and their support in growing our sales. The team is engaged, effective, and always offers solutions tailored to our needs. Thanks to them, our marketing efforts are more efficient and our business continues to grow. Highly recommended!

Academy International
Paweł Guzy

Paweł Guzy

Owner, Academy International

We’re very satisfied with the collaboration. The SEO efforts have delivered great results — our website visibility has significantly improved, and the communication is clear and professional. Google Ads campaigns are managed effectively, and all actions are heading in the right direction. We’re happy with the results so far and look forward to continuing the partnership!

OpenMed
Mateusz Drabik

Mateusz Drabik

Business analyst, OpenMed Centrum Medyczne

Working with Web2Business was a bullseye! We're getting more leads, and the SEO results are clearly visible. We value the team's professionalism, their deep expertise (both in Polish and international markets), and their access to modern tools that support our marketing strategies. It’s clear they stay on top of algorithm updates and keep a close eye on upcoming changes like LLM-based search.

Seedia
Piotr Hołubowicz

Piotr Hołubowicz

CEO, Seedia

We really appreciate the direct contact with the team – always helpful and genuinely committed. Working with Web2Business is a true pleasure: every action is well planned and effective, and the results speak for themselves. We see no room for improvement and can recommend them with full confidence!

LukkaWoods
Adam Łukaszewicz

Adam Łukaszewicz

Owner, LukkaWoods

The collaboration runs at the highest level – smooth communication and quick responses to any challenges. The team is professional, dedicated, and delivers results. At this point, we see no areas for improvement and can fully recommend working with Web2Business.

ABC Plexi
Magdalena Nowak

Magdalena Nowak

Owner, ABC Plexi

Web2Business is the first agency I’m 100% satisfied with. They’re a team of true professionals who approach advertising campaigns with precision and care. The campaigns are continuously monitored, and the W2B team draws conclusions and implements changes when needed. Weekly meetings and detailed reports give me confidence that everything we do makes sense – and the sales results confirm it. For the first time, I truly feel like we’re on the same team. I wholeheartedly recommend them!

4swiss
Eliza Pawełczyk

Eliza Pawełczyk

Brand Manager, 4swiss

The W2B team are true specialists – I can always count on reliable and concrete insights. The collaboration runs smoothly, with regular meetings that help us keep track of results, which have been fully satisfying.

Alfasigma
Tomasz Sobczyk

Tomasz Sobczyk

Digital Manager, Alfasigma

I highly recommend working with this agency. Our company has collaborated with many external partners over the years, but none have proven to be as professional and reliable as Web2Business.

Bumpshop
Patryk Jarząbek

Patryk Jarząbek

Owner, Bumpshop

I highly recommend working with Web2Business! Maciej and the entire team demonstrate strong commitment and full professionalism. Transparent, consistent communication is a big plus - the client is always well-informed about ongoing matters and future plans.

Metrostacja
Anna Bukowska

Anna Bukowska

Owner, Metrostacja

Let's Talk

Want to learn how we can help your business succeed? Contact us!

Our team of experts is ready to discuss your needs and propose personalized marketing solutions.

Frequently Asked Questions

Find answers to the most frequently asked questions about our services and offerings.

  • What is an SEO audit and why is it performed?

    An SEO audit is a comprehensive analysis of a website's visibility in search engines. It helps identify technical errors, content and linking issues that negatively affect the position in Google. It's the first step towards effective positioning.

  • What does an SEO audit include?

    In the audit, we check, among other things, the site structure, keywords, meta tags, headers, internal linking, content quality, loading speed, responsiveness, structured data, 404 errors, redirects, as well as the link profile and visibility in search results.

  • Does the SEO audit include specific recommendations?

    Yes, each audit ends with a detailed report and a list of recommendations - both technical and content-related - that can be implemented independently or with our help.

  • How long does it take to perform an SEO audit?

    The duration depends on the size and complexity of the site, but a standard audit takes from 5 to 10 business days.

  • Does an SEO audit directly affect the position in Google?

    The audit itself does not affect the position, but its implementation does. Recommendations from the audit help improve the site's structure, content, and technical aspects, which translates into better visibility.

  • Is an SEO audit a one-time thing, or is it worth repeating?

    An audit should be treated as a starting point, but we recommend repeating it every few months or with major changes on the site to respond to new challenges and Google algorithm updates.

  • Can I commission the implementation of changes after the audit?

    Yes, we offer comprehensive SEO services - from audit, through strategy, to implementation of recommendations and further site optimization.

  • How much does an SEO audit cost?

    The cost depends on the size of the site and the scope of analysis. Contact us, and we will prepare a free quote tailored to your project.

Didn't find the answer to your question?

Contact our advisor, who will answer all your questions!

Stanisław Zakowski

Stanisław Zakowski

Co-founder / CMO

Maciej Kochan

Maciej Kochan

Co-founder / CEO

Schedule a consultation

Digital Marketing Guides

Read our guides on internet marketing and learn how to increase your brand's visibility and gain satisfied customers. From SEO, through social media, to PPC campaigns - our guides are an essential tool for anyone who wants to effectively promote their business online.

SEO i AI w 2025 - dlaczego semantyczny HTML ma duże znaczenie?
8/19/2025
SEO

SEO i AI w 2025 - dlaczego semantyczny HTML ma duże znaczenie?

Wraz z wejściem w życie AI Overviews w Google oraz dynamicznym rozwojem modeli językowych (LLM) takich jak ChatGPT, Perplexity czy Gemini, zmienia się nie tylko sposób, w jaki użytkownicy wyszukują informacje, ale także to, jak algorytmy interpretują treść stron. W klasycznym SEO liczyły się frazy, linki i techniczne aspekty widoczności. Teraz równie istotne staje się to, czy Twoja strona jest zrozumiała dla sztucznej inteligencji.

Klastry tematyczne - jak je wykorzystać w swojej strategii SEO?
4/25/2025
SEO

Klastry tematyczne - jak je wykorzystać w swojej strategii SEO?

Algorytmy Google stają się znacznie bardziej wymagające. Liczy się nie tylko pojedyncza strona, ale całe otoczenie tematyczne. Właśnie dlatego klastry tematyczne stały się jednym z fundamentów skutecznej strategii SEO.

Czym jest SEO PR i jak wpływa na wizerunek Twojej firmy?
4/25/2025
SEO

Czym jest SEO PR i jak wpływa na wizerunek Twojej firmy?

Wyszukiwarka to dziś jedno z pierwszych miejsc, do których sięgamy, chcąc dowiedzieć się czegoś o marce, firmie czy produkcie. Dlatego nie wystarczy już tylko dobrze wypozycjonowana strona internetowa, potrzebna jest także obecność w sieci, która buduje wiarygodność. I właśnie tutaj wchodzi do gry SEO PR, czyli nowoczesna forma działań wizerunkowych, która łączy public relations z pozycjonowaniem.

KPI w marketingu - co warto mierzyć?
4/25/2025
SEO

KPI w marketingu - co warto mierzyć?

W marketingu liczy się nie tylko kreatywność, ale przede wszystkim skuteczność. A ta, jeśli ma być realnie oceniana, wymaga konkretnych danych. Dlatego KPI, czyli kluczowe wskaźniki efektywności (Key Performance Indicators), odgrywają tak ważną rolę. Pozwalają sprawdzić, co działa, co należy poprawić i jak optymalizować działania, by przynosiły wymierne rezultaty.

Najlepsze narzędzia SEO – jak skutecznie analizować i optymalizować stronę?
4/22/2025
SEO

Najlepsze narzędzia SEO – jak skutecznie analizować i optymalizować stronę?

Sprawdź zestawienie najważniejszych narzędzi, z których na co dzień korzystają specjaliści, aby strony osiągały jak najlepsze wyniki w Google.

Czym jest SXO i jak wpływa na pozycję w Google?
4/22/2025
SEO

Czym jest SXO i jak wpływa na pozycję w Google?

SXO to strategia, która pozwala nie tylko zdobyć ruch na stronie, ale też poprawić konwersję, czyli zwiększyć liczbę użytkowników podejmujących pożądane działania, np. dokonujących zakupów w sklepie internetowym.